Fastfood & Café & Restaurant Expo 2026
Marketing Opportunity
Discover new trends, connect with industry leaders, and explore business opportunities that can elevate your brand.
Target Audience
About the event
The Fastfood & Café & Restaurant Expo in Gothenburg is a leading event in the Swedish catering industry. It brings together over 150 exhibitors, including major suppliers and local startups, providing a platform for professionals to discover the latest trends and innovations. This two-day expo is an excellent opportunity for networking and inspiration, making it a must-attend for anyone in the HORECA sector.
When and where
- Complete address: Svenska Mässan - Swedish Exhibition & Congress Centre, Gothenburg, Sweden
- Event days and schedule: September 16-17, 2026
- Opening times: Not specified
How to get here
Gothenburg is accessible by various modes of transport. If driving, parking is available at the venue, but details on costs and the number of available slots are not specified. Public transport options include buses and trams that connect to the exhibition center, making it convenient for attendees.
Event theme and focus areas
The expo focuses on the latest trends in the food service industry, including innovations in fast food, café, and restaurant operations. Attendees can expect to see new products, technologies, and solutions tailored to the HORECA sector.
Keynote speakers and expert panels
Information on keynote speakers and expert panels is not provided. However, the event typically features industry leaders sharing insights on current trends and future directions in the catering industry.
Business and marketing opportunities
The Fastfood & Café & Restaurant Expo offers significant business potential for exhibitors and attendees alike. Participants can:
- Connect with over 150 exhibitors, ranging from established suppliers to innovative startups.
- Network with decision-makers from southern Sweden, enhancing business relationships.
- Discover the latest trends and product innovations that can influence purchasing decisions.
- Utilize the event’s app to streamline connections and follow up with leads after the event.
Exhibition facts and statistics
- 1500 trade visitors from Y+ countries
- 150 exhibitors showcasing innovations
- 70% visitors are decision-makers
- 2 days of networking and development
Who attends?
- Restaurant owners – Looking for new suppliers and trends to enhance their offerings.
- Catering professionals – Seeking innovative solutions to improve service efficiency.
- Food service suppliers – Aiming to connect with potential clients and showcase their products.
- Industry consultants – Interested in the latest market trends and insights.
Networking and partnering opportunities
- VIP events for exclusive networking
- Speed networking sessions to facilitate quick connections
- After-hours activities to foster informal discussions and partnerships
Innovation and technology highlights
- Award categories recognizing excellence in the food service sector
- Startup pavilion showcasing emerging businesses and their innovations
- Technology demonstrations highlighting the latest advancements in the industry
Exhibitor strategy recommendations
To maximize your presence at the Fastfood & Café & Restaurant Expo:
- Develop a strong digital marketing strategy to attract visitors to your booth.
- Utilize social media to engage with attendees before, during, and after the event.
- Prepare informative materials and samples to effectively showcase your products and services.
