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February 3, 2026 Consumer Goods & Lifestyle 100 days until event

Stockholm Furniture Fair

Marketing Opportunity

Discover unique business opportunities and connect with industry leaders in Scandinavian design.

Target Audience

Furniture manufacturers Interior designers Retail buyers
Event Dates
February 3 - February 3, 2026
Location
Stockholm, Sweden
Stockholmsmässan - Stockholm International Fairs
Industry
Consumer Goods & Lifestyle
Expected Attendees
30,000
Expected Exhibitors
800
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About the event

The Stockholm Furniture Fair is the largest furniture trade fair in the world dedicated to Scandinavian design. Held biennially, it features a wide range of exhibitors and innovative exhibitions that push the boundaries of design. This event serves as a cultural and business platform, making it essential for industry professionals looking to stay ahead of trends and network with peers.

When and where

  • Complete address: Stockholmsmässan, Mässvägen 1, 125 80 Stockholm, Sweden
  • Event days and schedule: February 3, 2026
  • Opening times: To be confirmed

How to get here

Stockholmsmässan is easily accessible by car and public transport. If driving, ample parking is available, but it is advisable to check for any parking fees. The venue is also well-connected via public transit, including buses and trains, making it convenient for attendees traveling from different parts of Stockholm.

Event theme and focus areas

The fair focuses on Scandinavian design, innovation, and sustainability, featuring a mix of established brands and emerging designers. It highlights current trends and societal themes through various exhibitions and discussions.

Keynote speakers and expert panels

The event will host industry leaders and experts who will share insights on design, innovation, and sustainability. Specific speakers and panel topics will be announced closer to the event date.

Business and marketing opportunities

The Stockholm Furniture Fair offers numerous business opportunities for exhibitors and attendees alike.

  • Networking: Connect with over 30,000 industry professionals, including designers, manufacturers, and retailers.
  • Exposure: Showcase your products to a diverse audience, enhancing brand visibility.
  • Market Insights: Gain insights into the latest trends and consumer preferences in the Scandinavian design market.
  • Collaborations: Explore potential partnerships and collaborations with other businesses and designers.

Exhibition facts and statistics

  • 30,000 trade visitors from 60+ countries
  • 800 exhibitors showcasing innovations
  • 70% visitors are decision-makers
  • 1 day of networking and development

Who attends?

  1. Furniture manufacturers – Professionals looking to showcase their latest products and innovations.
  2. Interior designers – Individuals seeking inspiration and new products for their projects.
  3. Retail buyers – Buyers from various retail sectors looking to discover new brands and products.
  4. Industry influencers – Thought leaders and trendsetters in the design community.

Networking and partnering opportunities

  • VIP events for exclusive networking
  • Speed networking sessions to meet potential partners quickly
  • After-hours activities for informal connections and discussions

Innovation and technology highlights

  • Awards recognizing outstanding design and innovation
  • Startup pavilion showcasing new and emerging companies
  • Technology demonstrations highlighting the latest advancements in furniture design

Exhibitor strategy recommendations

To maximize your presence at the Stockholm Furniture Fair, consider the following strategies:

  1. Engage digitally: Build a strong online presence before the event to attract visitors to your booth.
  2. Leverage social media: Use social media platforms to promote your participation and engage with attendees.
  3. Follow up post-event: Maintain connections made during the fair through follow-up emails and meetings to solidify relationships.