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Consumer Goods & Lifestyle

The Baby Show 2026

๐Ÿ‘ 534 views โ˜… 4.5 (120 reviews)

The Baby Show is the UK's largest event dedicated to pregnancy and parenting, showcasing thousands of products from over 300 trusted brands.

About the event

The Baby Show is the UKโ€™s largest event dedicated to pregnancy and parenting, showcasing thousands of products from over 300 trusted brands. First launched to support new and expecting parents, this event has grown significantly, becoming a key platform for industry leaders and small businesses alike.

Attendees can expect a vibrant atmosphere filled with opportunities to test, try, and buy a wide range of baby and maternity products. With expert advice available, as well as live demonstrations, this event is designed to help parents make informed decisions about their purchases.

Special features include expert talks covering essential topics such as baby safety and parenting tips, along with a Buggy Testing Track where attendees can trial different buggies and travel systems. The Baby Show is a must-attend event for anyone involved in the baby products sector.

Who attends?

10,000+ Trade Visitors ยท 25+ countries
300+ Exhibitors
70% Decision-Makers
Expecting Parents
New Parents

When and where

Dates โ€“
Venue National Exhibition Centre
Location Birmingham , United Kingdom
Nearest Airport Birmingham Airport (5 km)
Opening Hours
  • Friday 09:30 โ€“ 17:00
  • Saturday 09:30 โ€“ 17:30
  • Sunday 09:30 โ€“ 17:00

How to get here

By Car National Exhibition Centre is accessible from major highways. Parking: 500 spaces ยท Paid.
Public Transport
  • Train
  • Bus

Event themes and focus areas

Baby Safety
Parenting Tips
Product Demos

Business and marketing opportunities

This event offers unparalleled access to a diverse audience of new and expecting parents, providing exhibitors with a unique platform to showcase their products.

High-value networking: Connect with 10,000+ professionals from 25+ countries
Decision-maker access: 70% of attendees have purchasing authority
Market intelligence: Gain insights into United Kingdom market trends
Lead generation: Capture qualified leads from professionals actively seeking solutions
Brand visibility: Enhance your presence in the Consumer Goods & Lifestyle market

Frequently asked questions

When is the event?

The Baby Show will be held from May 8-10, 2026.

How do I register?

Tickets can be purchased through the official website.