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Technology for Marketing 2026

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Technology for Marketing is Spain's leading digital marketing fair, offering a unique platform for professionals to explore the latest trends and technologies in the industry.

About the event

Technology for Marketing 2026 is Spain’s leading trade show for the digital marketing sector. This event brings together professionals from various fields to explore the latest trends and technologies shaping the industry.

Attendees can expect a vibrant atmosphere with over 10,000 professionals and 470 exhibitors showcasing innovations in digital marketing and eCommerce. The event will feature keynote speakers, panel discussions, and ample networking opportunities, making it an essential gathering for anyone involved in the digital landscape.

Co-located with E-Show Barcelona, Technology for Marketing offers a unique opportunity to discover emerging technologies and connect with industry leaders. This event is not only the largest in the region but also a pivotal point for professionals seeking to enhance their business strategies.


Keynote speakers and expert panels

Laura Fernández (Spain/L’Oréal) - “Innovations in Digital Marketing”
Victor de la Fuente (Spain/Nestlé) - “Ecommerce Strategies for 2026”
Clara Guasch (Spain/GetResponse) - “The Future of Customer Experience”

Over 30 sessions covering topics such as mobile commerce, social commerce, and AI in marketing, with CPD/continuing education credits available.


Special features

  • Innovation Awards recognizing outstanding contributions in digital marketing
  • Networking zones designed for meaningful connections
  • Workshops led by industry experts on emerging trends and technologies

  • PrestaShop will be showcasing their latest eCommerce solutions.
  • Publicis Commerce is launching innovative advertising strategies for digital retailers.
  • GetResponse will present new tools for enhancing customer engagement.

Who attends?

10,000+ Trade Visitors · 25+ countries
470+ Exhibitors
70% Decision-Makers
Digital Marketing Professionals
Ecommerce Specialists

When and where

Dates
Venue Fira de Barcelona - Recinto Montjuïc
Location Barcelona , Spain
Nearest Airport Barcelona-El Prat Airport (12 km)
Opening Hours
  • Saturday 09:00 – 17:00
  • Sunday 09:00 – 17:00

How to get here

By Car Fira de Barcelona - Recinto Montjuïc is accessible from major highways. Parking: 500 spaces · Paid.
Public Transport
  • Metro
  • Bus

Event themes and focus areas

Mobile Commerce
Social Commerce
Omnichannel Strategies

Business and marketing opportunities

This event provides significant business opportunities for networking, showcasing innovations, and gaining insights into the future of digital marketing.

High-value networking: Connect with 10,000+ professionals from 25+ countries
Decision-maker access: 70% of attendees have purchasing authority
Market intelligence: Gain insights into Spain market trends
Lead generation: Capture qualified leads from professionals actively seeking solutions
Brand visibility: Enhance your presence in the Information & Communication Technology market

Frequently asked questions

When is the event?

April 4-5, 2026

How do I register?

Visit our registration page at http://eshow.es/barcelona/tfm/register