Jewellery & Watch Birmingham 2026
Jewellery & Watch Birmingham is the UK's premier trade show for the jewellery and watch industry, showcasing a vast array of collections from precious to fashion jewellery.
About the event
Jewellery & Watch Birmingham is the UK’s premier trade show for the jewellery and watch industry. For over 30 years, this event has been a vital platform for showcasing a vast array of collections from precious, semi-precious, silver, and fashion jewellery, alongside a strong focus on watches. Attendees can expect to network with industry professionals, discover new trends, and source products for the upcoming retail season.
The event gathers around 800 exhibitors and attracts over 13,000 buyers from various sectors, including independent retailers and large chains. This provides a unique opportunity for exhibitors to connect with a diverse audience and take wholesale orders.
Special features of the event include networking opportunities and seminars led by industry experts, making it a noteworthy occasion for anyone involved in the jewellery and watch sectors.
When and where
- Dates
- -
- Venue
- National Exhibition Centre
- Location
- Birmingham , United Kingdom
- Nearest Airport
- Birmingham Airport (2 km)
Opening Hours
- Sunday, 6 September 2026: 09:00 - 17:00
- Monday, 7 September 2026: 09:00 - 17:00
- Tuesday, 8 September 2026: 09:00 - 17:00
- Wednesday, 9 September 2026: 09:00 - 17:00
How to get here
By Car
National Exhibition Centre is easily accessible from major highways.
Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.
Public Transport
The venue is well-connected by public transport:
- Metro
- Bus
Event themes and focus areas
Jewellery & Watch Birmingham 2026 will spotlight:
- Jewellery Trends
- Watch Innovations
Business and marketing opportunities
This event presents a unique opportunity for exhibitors to connect with over 13,000 buyers, including key decision-makers in the retail sector.
- High-value networking: Connect with 13,000+ professionals from 25+ countries
- Decision-maker access: 70% of attendees have purchasing authority
- Market intelligence: Gain insights into United Kingdom market trends
- Lead generation: Capture qualified leads from professionals actively seeking solutions
- Brand visibility: Enhance your presence in the Consumer Goods & Lifestyle market
Who attends?
- Retail Buyers
- Exhibitors
Exhibitor strategy recommendations
Maximize your ROI at Jewellery & Watch Birmingham 2026:
Before the event:
- Launch pre-event marketing 6-8 weeks in advance
- Schedule meetings with key prospects through the event platform
- Optimize your listing in the event directory
- Set measurable goals (leads, meetings, partnerships)
During the event:
- Create interactive booth experiences with live demonstrations
- Staff your booth with engaging, knowledgeable team members
- Use QR codes and digital tools for lead capture
- Attend networking sessions and educational programs
After the event:
- Follow up with leads within 48 hours
- Share event highlights on social media using #JewelleryWatchBirmingham2026
- Measure ROI against your pre-event goals
- Plan improvements for next year