FIRAUTO & S2R 2026
FIRAUTO & S2R is a premier automotive event in Alicante, showcasing new and used cars as well as motorcycles.
About the event
FIRAUTO & S2R is Spain’s premier automotive trade show for the transport and mobility sector. First launched in 2026, this event showcases a wide range of new and used vehicles, including motorcycles, from top brands. Attendees can expect a vibrant atmosphere with over 10,000 expected visitors and 300 exhibitors, making it an essential platform for networking and business opportunities.
At the event, participants will have the chance to explore the latest automotive trends, innovations, and products. The exhibition will feature various activities, including workshops and presentations, aimed at enhancing knowledge and fostering connections within the industry.
FIRAUTO & S2R also highlights sustainability in mobility, with special features such as the Innovation Awards recognizing advancements in the automotive sector. Being the largest automotive event in Alicante, it attracts a diverse audience from over 25 countries, making it a significant event in the region.
Who attends?
When and where
- Friday 09:00 – 17:00
How to get here
- Bus
- Taxi
Event themes and focus areas
Business and marketing opportunities
This event provides significant business opportunities for automotive professionals and enthusiasts, facilitating networking and sales.
Frequently asked questions
When is the event?
November 20, 2026
How do I register?
Visit our registration page at http://firalacant.com/ferias/register