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Food & Beverage 47 days until event

Farm Shop & Deli Show 2026

The Farm Shop & Deli Show is a premier event showcasing local and regional food and drink products, alongside innovative packaging solutions.

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About the event

The Farm Shop & Deli Show is the UK’s leading trade show for local and regional food and drink products. For over 10 years, this event has been a vital platform for showcasing the best in specialty retail, attracting thousands of professionals from the food and beverage sector.

Over three days, attendees can expect to engage with over 300 exhibitors, participate in live events, and discover the latest trends in food and drink. The event is designed to foster connections between retailers and producers, making it an essential destination for anyone involved in the industry.

In 2026, the Farm Shop & Deli Show will run alongside the Food & Drink Expo, National Convenience Show, and Forecourt Show, enhancing the networking opportunities and providing a comprehensive view of the food and beverage landscape in the UK.

When and where

Dates
-
Venue
National Exhibition Centre
Location
Birmingham , United Kingdom
Nearest Airport
Birmingham Airport (5 km)

Opening Hours

  • Monday, 13 April 2026: 09:00 - 17:00
  • Tuesday, 14 April 2026: 09:00 - 17:00
  • Wednesday, 15 April 2026: 09:00 - 17:00

How to get here

By Car

National Exhibition Centre is easily accessible from major highways.

Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.

Public Transport

The venue is well-connected by public transport:

  • Metro
  • Bus

Event themes and focus areas

Farm Shop & Deli Show 2026 will spotlight:

  • Local Food Trends
  • Sustainable Packaging

Business and marketing opportunities

This event offers significant business opportunities for networking and discovering new suppliers in the food and beverage sector.

  • High-value networking: Connect with 10,000+ professionals from 25+ countries
  • Decision-maker access: 70% of attendees have purchasing authority
  • Market intelligence: Gain insights into United Kingdom market trends
  • Lead generation: Capture qualified leads from professionals actively seeking solutions
  • Brand visibility: Enhance your presence in the Food & Beverage market
10,000
Trade Visitors from 25+ countries
300
Exhibitors Showcasing Innovations
70%
Visitors are Decision-Makers

Who attends?

  • Retailers
  • Food Producers

Exhibitor strategy recommendations

Maximize your ROI at Farm Shop & Deli Show 2026:

Before the event:

  • Launch pre-event marketing 6-8 weeks in advance
  • Schedule meetings with key prospects through the event platform
  • Optimize your listing in the event directory
  • Set measurable goals (leads, meetings, partnerships)

During the event:

  • Create interactive booth experiences with live demonstrations
  • Staff your booth with engaging, knowledgeable team members
  • Use QR codes and digital tools for lead capture
  • Attend networking sessions and educational programs

After the event:

  • Follow up with leads within 48 hours
  • Share event highlights on social media using #FSD2026
  • Measure ROI against your pre-event goals
  • Plan improvements for next year