Farm Business Innovation 2026
Farm Business Innovation is the UK’s only event dedicated entirely to farm diversification, helping farmers and landowners turn land, assets, and ideas into sustainable new income streams.
About the event
Farm Business Innovation is the UK’s premier event for farm diversification. It offers a unique platform for farmers and landowners to explore innovative ways to generate income from their land. With over 420 exhibitors and 11,000 expected attendees, this event provides unparalleled networking opportunities and access to expert-led sessions.
Attendees can expect to learn from industry leaders, gain insights into the latest trends, and discover practical ideas to implement in their own businesses. The event features a comprehensive showcase of suppliers and services that can assist in turning diversification ideas into reality.
This event is significant as it is the only one of its kind in the UK, dedicated entirely to farm diversification, making it a must-attend for anyone in the agricultural sector looking to innovate and grow.
When and where
- Dates
- -
- Venue
- National Exhibition Centre
- Location
- Birmingham , United Kingdom
Opening Hours
- Wednesday, 4 November 2026: 09:00 - 17:00
- Thursday, 5 November 2026: 09:00 - 16:00
How to get here
By Car
National Exhibition Centre is easily accessible from major highways.
Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.
Event themes and focus areas
Farm Business Innovation 2026 will spotlight:
- Farm Diversification
- Sustainable Agriculture
Business and marketing opportunities
Connect with decision-makers actively seeking products, services, and partnerships that will help them diversify, grow, and future-proof their farm businesses.
- High-value networking: Connect with 11,000+ professionals from 25+ countries
- Decision-maker access: 70% of attendees have purchasing authority
- Market intelligence: Gain insights into United Kingdom market trends
- Lead generation: Capture qualified leads from professionals actively seeking solutions
- Brand visibility: Enhance your presence in the Food & Beverage market
Who attends?
- Farmers
- Landowners
Exhibitor strategy recommendations
Maximize your ROI at Farm Business Innovation 2026:
Before the event:
- Launch pre-event marketing 6-8 weeks in advance
- Schedule meetings with key prospects through the event platform
- Optimize your listing in the event directory
- Set measurable goals (leads, meetings, partnerships)
During the event:
- Create interactive booth experiences with live demonstrations
- Staff your booth with engaging, knowledgeable team members
- Use QR codes and digital tools for lead capture
- Attend networking sessions and educational programs
After the event:
- Follow up with leads within 48 hours
- Share event highlights on social media using #FarmBusinessInnovation2026
- Measure ROI against your pre-event goals
- Plan improvements for next year