Camp Villmark 2026
Camp Villmark is a premier event for outdoor enthusiasts in Norway, featuring well-known brands and retailers.
About the event
Camp Villmark is Norway’s leading trade show for outdoor enthusiasts, taking place from March 20-22, 2026, at Nova Spektrum in Lillestrøm. The event gathers renowned brands and retailers specializing in hunting, fishing, kayaking, climbing, and other outdoor activities. Attendees can expect a vibrant atmosphere filled with opportunities to network, learn, and discover the latest products in the outdoor industry.
With an expected attendance of over 10,000 visitors and participation from around 300 exhibitors, Camp Villmark serves as a crucial platform for professionals in the outdoor sector. The event will feature a comprehensive program with expert speakers and workshops, making it a must-attend for anyone passionate about outdoor life.
This event is not only significant for its scale but also for its geographic importance as the largest outdoor event in Norway, attracting participants from across the country and beyond.
When and where
- Dates
- -
- Venue
- Nova Spektrum
- Location
- Lillestrøm , Norway
- Nearest Airport
- Oslo Airport (40 km)
Opening Hours
- Friday, 20 March 2026: 09:00 - 17:00
- Saturday, 21 March 2026: 09:00 - 17:00
- Sunday, 22 March 2026: 09:00 - 17:00
How to get here
By Car
Nova Spektrum is easily accessible from major highways.
Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.
Public Transport
The venue is well-connected by public transport:
- Metro
- Bus
Event themes and focus areas
Camp Villmark 2026 will spotlight:
- Outdoor Recreation
Business and marketing opportunities
This event offers significant business opportunities for exhibitors and brands in the outdoor recreation sector.
- High-value networking: Connect with 10,000+ professionals from 25+ countries
- Decision-maker access: 70% of attendees have purchasing authority
- Market intelligence: Gain insights into Norway market trends
- Lead generation: Capture qualified leads from professionals actively seeking solutions
- Brand visibility: Enhance your presence in the Tourism, Leisure, Sports market
Who attends?
- Outdoor Enthusiasts
- Retailers
Exhibitor strategy recommendations
Maximize your ROI at Camp Villmark 2026:
Before the event:
- Launch pre-event marketing 6-8 weeks in advance
- Schedule meetings with key prospects through the event platform
- Optimize your listing in the event directory
- Set measurable goals (leads, meetings, partnerships)
During the event:
- Create interactive booth experiences with live demonstrations
- Staff your booth with engaging, knowledgeable team members
- Use QR codes and digital tools for lead capture
- Attend networking sessions and educational programs
After the event:
- Follow up with leads within 48 hours
- Share event highlights on social media using #CampVillmark2026
- Measure ROI against your pre-event goals
- Plan improvements for next year