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Food & Beverage 113 days until event

BBC Good Food Show Summer 2026

The BBC Good Food Show Summer is a premier gastronomy event held at the National Exhibition Centre in Birmingham, UK. It brings together food lovers, producers, and retailers for an unforgettable culinary experience.

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About the event

BBC Good Food Show Summer is the UK’s premier gastronomy event, held at the National Exhibition Centre in Birmingham. First launched in 2004, this event has grown to attract over 10,000 attendees each year, including food producers, retailers, and culinary enthusiasts. Visitors can expect a vibrant atmosphere filled with live cooking demonstrations, workshops, and a marketplace showcasing the best in food and beverage.

At the show, attendees will have the opportunity to engage with renowned chefs, participate in hands-on workshops, and explore a diverse range of exhibitors. The event not only focuses on culinary delights but also emphasizes sustainable practices and innovative trends in the food industry.

Special features of the event include access to the BBC Gardeners’ World Live, allowing attendees to enjoy two fantastic shows for the price of one. This unique combination of food and gardening makes the BBC Good Food Show Summer a must-attend event for anyone passionate about gastronomy.

When and where

Dates
-
Venue
National Exhibition Centre
Location
Birmingham , United Kingdom
Nearest Airport
Birmingham Airport (5 km)

Opening Hours

  • Thursday, 18 June 2026: 09:00 - 17:00
  • Friday, 19 June 2026: 09:00 - 17:00
  • Saturday, 20 June 2026: 09:00 - 17:00
  • Sunday, 21 June 2026: 09:00 - 17:00
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How to get here

By Car

National Exhibition Centre is easily accessible from major highways.

Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.

Public Transport

The venue is well-connected by public transport:

  • Metro
  • Bus

Event themes and focus areas

BBC Good Food Show Summer 2026 will spotlight:

  • Culinary Trends
  • Sustainable Food Practices

Business and marketing opportunities

This event offers significant business opportunities for exhibitors to connect with a diverse audience of food enthusiasts and industry professionals.

  • High-value networking: Connect with 10,000+ professionals from 25+ countries
  • Decision-maker access: 70% of attendees have purchasing authority
  • Market intelligence: Gain insights into United Kingdom market trends
  • Lead generation: Capture qualified leads from professionals actively seeking solutions
  • Brand visibility: Enhance your presence in the Food & Beverage market
Register as Visitor Exhibitor Packages
10,000
Trade Visitors from 25+ countries
300
Exhibitors Showcasing Innovations
70%
Visitors are Decision-Makers

Who attends?

  • Food Producers
  • Retailers
  • Food Enthusiasts

Exhibitor strategy recommendations

Maximize your ROI at BBC Good Food Show Summer 2026:

Before the event:

  • Launch pre-event marketing 6-8 weeks in advance
  • Schedule meetings with key prospects through the event platform
  • Optimize your listing in the event directory
  • Set measurable goals (leads, meetings, partnerships)

During the event:

  • Create interactive booth experiences with live demonstrations
  • Staff your booth with engaging, knowledgeable team members
  • Use QR codes and digital tools for lead capture
  • Attend networking sessions and educational programs

After the event:

  • Follow up with leads within 48 hours
  • Share event highlights on social media using #BBCGoodFoodShow2026
  • Measure ROI against your pre-event goals
  • Plan improvements for next year