Autosport International Show 2027
The Autosport International Show is a premier event in the motorsport industry, showcasing every level of car racing from karting to Formula 1.
About the event
The Autosport International Show is the UK’s largest trade show dedicated to the motorsport industry, showcasing every level of car racing from karting to Formula 1. First launched in 1991, this event has become a significant platform for both professionals and fans alike, providing a unique opportunity to explore the latest innovations and trends in motorsport.
Attendees can expect a vibrant atmosphere with over 10,000 participants, including industry leaders, exhibitors, and motorsport enthusiasts. The event features trade-only days for professionals, followed by public days that allow fans to engage with their favorite sport and its key players.
In addition to the extensive exhibition space, the Autosport International Show includes live demonstrations, celebrity guest appearances, and the prestigious Innovation Awards, making it a must-attend event for anyone passionate about motorsport.
When and where
- Dates
- -
- Venue
- National Exhibition Centre
- Location
- Birmingham , United Kingdom
- Nearest Airport
- Birmingham Airport (5 km)
Opening Hours
- Monday, 9 January 2027: 09:00 - 17:00
- Tuesday, 10 January 2027: 09:00 - 17:00
- Wednesday, 11 January 2027: 09:00 - 17:00
- Thursday, 12 January 2027: 09:00 - 17:00
How to get here
By Car
National Exhibition Centre is easily accessible from major highways.
Parking: 500 spaces available. Cost: Paid. We recommend arriving early during peak hours.
Public Transport
The venue is well-connected by public transport:
- Metro
- Bus
Event themes and focus areas
Autosport International Show 2027 will spotlight:
- Motor Racing Technology
Business and marketing opportunities
This event offers significant business opportunities for exhibitors and sponsors, connecting them with a targeted audience of motorsport professionals and enthusiasts.
- High-value networking: Connect with 10,000+ professionals from 25+ countries
- Decision-maker access: 70% of attendees have purchasing authority
- Market intelligence: Gain insights into United Kingdom market trends
- Lead generation: Capture qualified leads from professionals actively seeking solutions
- Brand visibility: Enhance your presence in the Tourism, Leisure, Sports market
Who attends?
- Motorsport Professionals
- Motorsport Fans
Exhibitor strategy recommendations
Maximize your ROI at Autosport International Show 2027:
Before the event:
- Launch pre-event marketing 6-8 weeks in advance
- Schedule meetings with key prospects through the event platform
- Optimize your listing in the event directory
- Set measurable goals (leads, meetings, partnerships)
During the event:
- Create interactive booth experiences with live demonstrations
- Staff your booth with engaging, knowledgeable team members
- Use QR codes and digital tools for lead capture
- Attend networking sessions and educational programs
After the event:
- Follow up with leads within 48 hours
- Share event highlights on social media using #AutosportInternational2027
- Measure ROI against your pre-event goals
- Plan improvements for next year